Sales Department
That Produces
Without You Being the
Sales Department
Sales Department
That Produces
Without You Being the
Sales Department
Download the Sales Department Buildout Checklist + Weekly Tracker and discover the exact systems you need to install so your sales becomes predictable, measurable, and scalable.
For coaches, consultants, and service-based CEOs who want real structure— not more hustle.
If Sales Feels Inconsistent…
It’s Not Because You’re Not Talented.
Download the Sales Department Buildout Checklist + Weekly Tracker and discover the exact systems you need to install so your sales becomes predictable, measurable, and scalable.
For coaches, consultants, and service-based CEOs who want real structure— not more hustle.
If Sales Feels Inconsistent…
It’s Not Because You’re Not Talented.
You’re not behind because
you’re not good enough.
You’re behind
because
you’ve been trying
Effort
instead of
infrastructure.
Here’s what’s true for
most service-based CEOs:
Lead
flow feels
unpredictable
Follow-up
is inconsistent
Your
pipeline is
“in your head”
You don’t
know what
numbers to track
Every time
you take a break…
revenue slows down
And let me say this with care:
You’re Not Failing.
You’re just Missing the Systems that make Success Repeatable.
You’re not behind because
you’re not good enough.
You’re behind
because
you’ve been trying
Effort
instead of
infrastructure.
Here’s what’s true for
most service-based CEOs:
Lead
flow feels
unpredictable
Follow-up
is inconsistent
Your
pipeline is
“in your head”
You don’t
know what
numbers to track
Every time
you take a break…
revenue slows down
And let me say this with care:
You’re Not Failing.
You’re just Missing the Systems that make Success Repeatable.
You Were
Never
Meant to
Carry
Sales
Alone.
If you’ve ever felt like the CEO… and the closer… and the follow-up team… and the accountability system…
I want you to know something:
· That’s not leadership.
· That’s survival.
And survival will always create stress.
But structure creates freedom.
This checklist is your first step toward stepping out of the chaos and stepping into CEO-level clarity.
Here’s What You’re
Getting in the CEO Download
Here’s
What You’re
Getting
in the CEO
Download
You Were Never Meant to
Carry Sales Alone.
If you’ve ever felt like the CEO… and the closer… and the follow-up team… and the accountability system…
I want you to know something:
· That’s not leadership.
· That’s survival.
And survival will always create stress. But structure creates freedom.
This checklist is your first step toward stepping out of the chaos and stepping into CEO-level clarity.
Here’s What You’re
Getting in the CEO Download
Here’s
What You’re
Getting
in the CEO
Download
Sales Department
Buildout Checklist
A clear, executive-level audit of the
12 sales systems every business needs to scale beyond founder dependency.
You’ll instantly see what’s installed… and what’s missing.
CEO Sales Dashboard
Weekly Tracker
A simple weekly tracker that helps you measure the core numbers that control revenue:
Leads
Appointments
Show-up rate
Close rate
Revenue collected
Pipeline value
Because when you can see the numbers, you can lead the system.
Sales Department
Buildout Checklist
A clear, executive-level audit of the 12 sales systems every business needs to scale beyond founder dependency.
You’ll instantly see what’s installed… and what’s missing.
CEO Sales Dashboard
Weekly Tracker
A simple weekly tracker that helps you measure the core numbers that control revenue:
Leads
Appointments
Show-up rate
Close rate
Revenue collected
Pipeline value
Because when you can see the numbers, you can lead the system.
This Download Is For You If…
You’re a coach,
consultant, expert, or service-based CEO
You want predictable revenue without burning
yourself out
You’re tired of “random good weeks” and inconsistent months
You want a real sales department built inside your business
You’re ready to
stop guessing and
start tracking
You want sales systems that work even when you’re not in the mood
If you want sales to feel
CLEAR, CALM, AND CONTROLLED
—this is for you.
This Download Is For You If…
You’re a coach, consultant, expert, or service-based CEO
You want predictable revenue without burning yourself out
You’re tired of “random good weeks” and inconsistent months
You want a real sales department built inside your business
You’re ready to stop guessing and start tracking
You want sales systems that work even when you’re not in the mood
If you want sales to feel
CLEAR, CALM, AND CONTROLLED
—this is for you.
What This Checklist
WILL HELP YOU DO IMMEDIATELY
This isn’t a
motivational
freebie.
This is
a clarity
tool.
After you download it,
you’ll be able to:
Identify what
system is
causing revenue
leaks
Build a sales
foundation you
can actually
scale
Understand what
“sales
infrastructure”
really means
Stop making
decisions
based on
emotion
Install a weekly
rhythm that
creates
momentum
Lead your sales
department like
a CEO—not
a firefighter
Not Magic. It’s Math.
If you want
predictable revenue,
you need predictable systems.
And predictable systems require:
• Clarity
• Structure
• Tracking
• Follow-Up
• Aaccountability
This checklist
gives you the full map.
No more
guessing.
No more
starting over.
No more
hoping the month
ends strong.
What This Checklist
WILL HELP YOU DO IMMEDIATELY
This isn’t a
motivational
freebie.
This is
a clarity
tool.
After you download it,
you’ll be able to:
Identify what system is causing revenue leaks
Build a sales foundation you can actually scale
Understand what “sales infrastructure” really means
Stop making decisions based on emotion
Install a weekly rhythm that creates momentum
Lead your sales department like a CEO—not a firefighter
Not Magic. It’s Math.
If you want
predictable revenue,
you need predictable systems.
And predictable systems require:
• Clarity
• Structure
• Tracking
• Follow-Up
• Aaccountability
This checklist
gives you the full map.
No more
guessing.
No more
starting over.
No more
hoping the month
ends strong.
Quick Question
(Answer Honestly)
If you stepped
away from sales
for 7 days…
Would your
pipeline still
move forward?
Would
follow-up still
happen?
Would you still know what numbers are
being hit?
If that answer is “no,” you don’t need more motivation.
You need
a department.
And this
is where
we start.
Quick Question
(Answer Honestly)
If you stepped
away from sales
for 7 days…
Would your
pipeline still
move forward?
Would
follow-up still
happen?
Would you still k
now what numbers
are being hit?
If that answer is
“no,” you don’t need
more motivation.
You need a
department.
And this is
where we start.
Download the
CEO Checklist + Weekly Tracker
In In 10 minutes,
You’ll know what’s missing in Your Sales Department—and what to build next.
Download the
CEO Checklist + Weekly Tracker
In In 10 minutes,
You’ll know what’s missing in Your Sales Department—and what to build next.
Instant access. Free. Built for CEOs who want sales structure and freedom.
Instant access. Free. Built for CEOs who want sales structure and freedom.
I’m Che Brown.
I help coaches, consultants, and service-based CEOs build real sales departments—complete with funnels, follow-up automation, dashboards, pipeline tracking, and team systems.
Because your business deserves to scale with structure.
And you deserve to lead like a CEO—not carry sales alone.
I’m Che Brown.
I help coaches, consultants, and service-based CEOs build real sales departments—complete with funnels, follow-up automation, dashboards, pipeline tracking, and team systems.
Because your business deserves to scale with structure.
And you deserve to lead like a CEO—not carry sales alone.
If You Want
This Installed…
That’s What We Do.
This checklist helps you identify what’s missing.
But if you want the full machine built and installed inside your business… that’s the Sales Department Buildout.
Funnels.
Automation.
Dashboards.
CRM.
Team structure.
We don’t just talk strategy.
We build the department.
(You’ll see how after you download.)
